SEO: one channel to rule them all? A new “merchant confidence survey” from lead-gen company MerchantCircle/Reply.com, among 2,500 US small businesses, finds that search engine optimization is the marketing channel they would choose if they could choose only one. The question asked was: “If you had to put all your marketing time and budget into…
DetailsWhy SEO Comes First By Alex Mason I’ve been an SEO for many years and during that time I’ve worked with all sorts of web developers – each with their own mix of talents and enthusiasm. For all their hard work, good intentions and passion, generally speaking they’ve all been a massive dud when it comes to…
DetailsA new video released by Google this week shows the evolution of their search programs. it is six minutes and worth a look:
With Social Media and user-interractions becoming more important to your websites success every day, the requirement for you to collect positive reviews for your business is essential. Getting reviews from happy customers is something that all good businesses probably already do, but having them publically available online is usually a difficult step to achieve. More…
DetailsThe Infographic below demonstrates how the Search Engine Google is affecting our memory and how we learn. Research and Design by: Online Colleges Site
DetailsEver wanted to know how Google actually works? This excellent infographic will show you how it all works in the full technical and gory detail. “The software behind our search technology conducts a series of simultaneous calculations requiring only a fraction of a second. Traditional search engines rely heavily on how often a word appears…
DetailsAttracting a potential customer is hard enough. Grabbing their attention and retaining them is even more difficult. It is important to design your website so that visitor frustration is kept to a minimum, thereby maximising customer retention. Below are some examples of what not to do when creating your website:
DetailsThe role of any search engine optimisation expert is constantly evolving at a very fast pace. Below is a summary of just some of the things that we do for our clients at Eseyo: Site Accessiblity: creating websites that search engines can easily crawl and index. Keyword Research/Targetting: Choosing the right keywords and employing them…
DetailsA recent survey by AptiQuant, a psychometric consulting company based in Canada, has concluded that Internet Explorer users have a lower Intelligence Quotient than users of other browsers. Those with IE6 scored little over 80. Firefox, Chrome and Safari users fared better at 110. The most intelligent people — with an average IQ of 125…
DetailsIn a recent study conducted by Facebook, below are some useful statistics to consider when creating your own blog posts and web pages that you want others to like and share: Include a question, call to action and/or some personality in posts: According to Facebook, just 10 percent of the posts they monitored contained a question,…
DetailsAn excellent new search engine and resource has just been launched called http://visual.ly It contains a huge resource of useful infographics. But what is an infographic? I hear you say… it is a visual way to represent data and information. Once of the first things that I found when visiting the new website was a…
DetailsWhat are SEO and Link Building? Search Engine Optimisation (SEO) is a vital part of marketing any business and is the art and science of getting your website listed at the top of search engines like Google when your potential customers search for terms relevant to your business. A significant element of any good SEO…
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