It seems that for many of the Essex business owners we build websites for, the online world of peer-to-peer feedback, is taking over. On the one hand providing them with powerful ‘word-of-mouth’ advertising, but on the other creating a shed load more work and a whole new customer service channel to try to manage. So,…
2016 was the year blogging went intergalactic. But I’m not talking about teenage girls’ blogging about lipstick; I’m talking about businesses. The reason is that Google search algorithms recognise and reward businesses producing high-quality and relevant content way more than those firms who simply throw money at technical SEO. So, in the race to rank…
You know that good link-backs are an important part of SEO. You know how important it is to work at building strong backlinks. You understand the impact of over-optimized anchor text. You realize the toxic effect of links from spam sites and directory listings. But how important is it, really? And, more to the point,…
Some time ago, Matt Cutts, one of the senior quality engineers at Google, released an excellent video that explains how Google works. I’ve included this video below and it is well worth a watch to help you understand the many many factors that help to decide which pages are shown in the Google search results…
Google have released statistics on the most popular searches performed on their search engine in the UK during 2012. What do you think the top 10 searches were? Heres the list: